Relax Weekend with: Unmisha Bhatt, Co-Founder and Chief Strategy Officer of Tonic Worldwide


Mumbai: Another weekend is upon us, and so it’s time to unwind with another edition of IndianTelevision.com’s Weekend Unwind – A series of informal talks that peek into the mind of a business executive to get to know the person behind the title better. .

During this week’s session, Tonic Worldwide Co-Founder and Chief Strategy Officer, Unmisha Bhatt, opens the windows of her mind and heart, to offer insight into what lies behind her professional persona.

A marcom professional with over 20 years of experience developing communications and brand strategies across consumer touchpoints, she leads strategy across all brands and enables new markets and global expansion. as Chief Strategy Officer of Tonic Worldwide. A founding member of the agency’s Dubai office for the Middle East region and the driving force behind her team in both markets, she divides her time between Dubai and India. Her goal is to bring out the best in her team members, while setting new benchmarks and supporting them with mentorship and support as needed. For the past two years, Unmisha has also been a visiting professor for management students and conducts several training and development workshops to nurture young talents.

So this is it :

– Your mantra for life

Live and let live.

-A book you are currently reading/planning to read

Loads of them. I usually read several books at the same time. Keep jumping at my mood. The current ones are ‘Radical Candor’, ‘Everybody Lies’. Also, Archie comics! They are fun and take me back in time. Then there’s my all-time favorite that I re-read all the time, “One + One = 3”. The ones on my lists are “No Rules Rules”, “Pandeymonium” and some fictional mystery novels. They help me disconnect.

-Your fitness mantra, especially during the pandemic

There’s no better way to get in shape than housework! Lockdown taught me that

-Your comfort food

Home cooking prepared by my mother-in-law. She’s the best cook ever. She can give every Michelin star chef a run for their money.

-When the chips are down, a quote/philosophy that keeps you going?

Count your blessings

-Your guilty pleasure

Vadapav, beer & end a cocktail party with Chai. Lol yes, weird but that’s me.

– When was the last time you tried something new?

December 2019, jumped overboard and swam to the shore of an island where the boat could not touch the shore, Maldives. Was a fun experience. It’s been a long time since I tried something new.

-A life lesson you learned the hard way

All work and no play, makes Jack a boring boy (in this case Jill)

What excites you in life?

Traveling, dating, meeting new people and exploring different cultures in different countries

What’s at the top of your to-do list?

Guest lectures at an international management school. Teaching is the best form of learning, and international education will also help me experience different cultures

If you could give your younger self one piece of advice, what would it be?

Spend more time with parents.

An activity that keeps you motivated/charged during tough times

Gratitude and caring at work. I like what I do. I love my brands. I am very competitive and that motivates me to do better.

What lifts your spirits when life gets you down?

For me, it’s “who” lifts my spirits: my best friend, my partner in crime at work, my husband, Chetan Asher

Your essential anti-stress

Blast any OTT or binge-read fiction thriller series. Helps me switch off and transport myself to another world.

One thing you would most like to change in the world

Call for peace. Live and let live.

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